Why the Ford Focus ST Deserves More Respect
While the Ford Focus line-up is quite diverse, the Focus ST's popularity often takes a back seat to its more celebrated counterparts. This performance hatchback, which is often overshadowed by the RS and even the more popular Fiesta ST, is a gem that is frequently underrated. In this article, we will explore why the Ford Focus ST deserves more respect and recognition as a standout choice.
The Focus Line-Up and the Fiesta ST: A Comparison
When it comes to the Ford Focus line-up, the dynamics shift. Many enthusiasts and buyers are drawn to the RS and the more aggressively styled Fiesta ST. However, the Focus ST, with its more understated appearance and practicality, often misses out on the spotlight. The RS is a track-focused vehicle, designed for racing enthusiasts, while the Fiesta ST boasts a sporty yet visually distinct design. In contrast, the Focus ST sits in the middle, blending performance with practicality, which may explain its lower profile in the market.
Entry-Level Origin and Carriage
A key reason for the Ford Focus ST's relatively low profile in the performance car community is its entry-level platform. Derived from the standard Focus, the ST shares many of the same base components, which limits its potential for exclusivity and high-end features. While this makes it accessible and affordable, it also means that it doesn't always receive the same level of admiration and respect as other performance models.
Design and Aesthetics
The aesthetic design of the Ford Focus ST is often criticized for being too subdued compared to the RS and Fiesta ST. However, its neutral looks serve a practical purpose. The Standard Focus's design is already optimized for mainstream consumers, and the ST retains much of this practicality. This focus on versatility and functionality in design gives the Focus ST a more approachable and family-oriented appeal, which may not align with the high-performance image some buyers seek.
Performance and Value
Despite its origins, the Ford Focus ST offers a significant blend of performance and value. For many drivers, the ST is a reliable and durable choice that delivers impressive handling and power. Its relatively modest price point makes it an attractive option for those who want a well-rounded performance car without breaking the bank. Many owners report that the ST handles well on the track and is capable of impressive lap times, which is a testament to its performance credentials.
Use as a Used Car
One of the best aspects of the Ford Focus ST is its potential as a used car. Many buyers find that the ST retains its value well, making it a smart choice for those looking for a performance car that won't depreciate as quickly. The car's practicality and reliability mean it can serve multiple purposes, whether it's used daily or driven on the weekends. Additionally, the ST often benefits from a strong parts network, which can be a significant advantage when tackling maintenance or repairs.
Business and Marketing Considerations
From a business perspective, Ford made a calculation to prioritize the RS and Fiesta ST. These models are more visually distinctive and cater to a specific niche market. Creating a uniquely styled vehicle using the same platform as the Focus may have garnered more respect, but it might not have been a viable business decision. The Focus ST serves as a bridge between performance and practicality, appealing to a broader audience.
Conclusion
In conclusion, the Ford Focus ST is a performance hatchback that is often underrated but deserves more recognition. Its value, reliability, and blend of performance and practicality make it a standout choice for many. Despite not capturing the same level of attention as its more exotic counterparts, the Ford Focus ST offers a solid performance and value proposition that many enthusiasts and practical drivers can appreciate.