Why Do I Get Pre-Approved Credit Card Offers and How to Stop Them?

Have you ever received a pre-approved credit card offer that seems too good to be true? You're not alone. These offers are part of a marketing tactic used by credit card companies to attract potential customers. Here's a detailed guide on why you receive these offers and how to stop them.

Understanding the Marketing Tactics

Marketing companies use several methods to reach potential customers, including direct mail via EDDM, ECRWSS, ECRWSH, and ECRLOT. When you receive a credit card mailer through these methods, it's not uncommon to see similar mailers in your neighborhood. These targeted mailings are designed to encourage you to apply for a credit card based on your credit history.

Opt-Out Prescreen Program

Often, the fine print of the pre-approved credit card offer mentions the Opt-Out Prescreen program. This program targets individuals whose credit reports meet certain criteria. To stop receiving these mailers, you need to opt-out through this program. Registering for the permanent option is crucial as it ensures that these offers no longer reach you. It is important to note that even if you choose not to include your Social Security Number (SSN) or Date of Birth (DOB), you must register each individual name and address variation you receive to opt-out prescreen offers.

Handling Past or Non-Current Addresses

If you are receiving mailers addressed to past or non-current addresses, it might be a sign that the credit card company has not updated their records. You can help alleviate this issue by registering with the Opt Out Prescreen program. This step will reduce the number of credit card-related mailers you receive for individuals at these addresses. However, it will not update their addresses with the credit bureaus.

Addressing More Specific Issues

For those who are current or past card members, or authorized users of a credit card company, you may receive non-first-class marketing mailers. These mailers often ask you to upgrade to a new card. To stop these marketing mailers, you should locate the credit card company’s privacy policy and follow their opt-out procedure, such as ‘Limit Sharing’ options. Logging into your account and updating your preferences under marketing, security, privacy settings can also help.

Further Actions to Take

If you are unsure whether you have an account with a credit card company, you can check your free annual credit reports from Experian, Equifax, TransUnion, and Innovis. These reports will give you a clear picture of your credit status and help you determine if you are receiving offers through a compromised or past account.

For more detailed information on how to manage your credit card offers, visit the FTC article on credit card offers.

Key Takeaways:

Understand the marketing tactics behind pre-approved credit card offers. Register for the Opt-Out Prescreen program to stop receiving offers. Use the credit card company’s privacy policy to opt-out of marketing mailers. Check your free annual credit reports to verify your credit status and address discrepancies.

Keywords: pre-approved credit card, postal mailers, marketing tactics, opt out prescreen, privacy policy