Where to Find a CPG / FMCG Product Database with Images and Data in India
When you need to gather detailed product data and images for Consumer Packaged Goods (CPG) or Fast-Moving Consumer Goods (FMCG) in India, there are several reliable sources you can explore. This article explores the best options for accessing comprehensive product databases, detailing how to find them and what to expect in terms of features and data.
NielsenIQ
NielsenIQ offers one of the most comprehensive market data solutions available in India. They provide a wealth of information on various consumer goods categories, including product images and detailed information. As a leading market research company, NielsenIQ is well-known for their market insights, making them an excellent choice for businesses needing up-to-date data.
Mintel
Mintel is another top choice for market research reports on consumer products, including CPG/ FMCG. Mintel's databases often include product images, as well as valuable consumer insights. This makes Mintel a robust resource for anyone looking to understand the retail landscape and consumer behavior in India.
Statista
Statista may not be the first database that comes to mind for FMCG data, but they do offer a variety of reports and databases that include images and product information related to the FMCG sector. Statista is a significant statistics portal, so while it may not be as focused on product data, it can still provide valuable insights and data for your research needs.
Grocery and Retail Aggregators
Websites like BigBasket, Grofers, and Amazon Pantry are excellent resources for extensive databases of FMCG products, complete with images and descriptions. These platforms are not traditional databases, but they can be incredibly useful for product research. They can provide real-world usage data and consumer reviews that offer a practical perspective on product performance.
Open Food Facts
Open Food Facts is a collaborative database of food products from around the world, including India. This database is unique in that it is open for contributions, meaning anyone can add or edit product information. It includes comprehensive data such as ingredients, nutrition facts, and product images, making it a valuable resource for anyone interested in consumer packaged goods.
Data Providers and Market Research Firms
Companies such as Euromonitor International and IbisWorld provide extensive access to comprehensive databases and reports. These providers include product images and detailed market data, making them ideal for businesses needing depth in their research. Euromonitor International is particularly known for its global coverage, which can be especially useful if you are interested in comparing Indian FMCG products with those in other regions.
Industry Associations
Industry associations like the Indian Consumer Goods Association can offer resources or links to databases that provide product information. These associations often have detailed insights into the industry, including trends, key players, and regulatory considerations. Members of these organizations can often benefit from exclusive access to the latest data and research.
Web Scraping
Web scraping can be a powerful tool if you have specific websites in mind. This method involves using web scraping tools to gather data and images from online grocery stores or manufacturer websites. However, it is essential to ensure that you comply with the terms of service for any website you scrape to avoid legal issues.
Conclusion: A reliable source for a CPG/ FMCG product database in India that includes product images and comprehensive data is typically found through data services. Techsalerator is a commendable provider due to the high-quality data sets and global coverage it offers. Whether you are a small start-up or a large corporation, these sources can provide the detailed information you need to make informed decisions in your market research and product development.